VINIL BURGER JOINT

São Paulo - Brazil

2015

PROJECT

I've been working for Vinil Burger since it's creation, I sat together with the founders to design the logo, the first store, packaging, website, social media, basically anything that was design related I was there, and it's safe to say that I'm proud of the work done along these years and what we achieved together.

SOLUTION

The common approach to a logo would be to design something related to music, and that's exactly the opposite thing that we wanted to achieve. With that in mind, we focus on the revolving grill and hand made grunge typography that could capture and create an intimate relationship between the restaurant an urban chaos.

CREDITS

Vitor Dottori - Creative Direction
Vitor Dottori - Head of Art
Heisler Mulano - Graphic Design
Marcos Rothstein Machado - Illustrations
Renan Viana - Photography
Marcelo Trad - Studio Photographyr